Articles
Value Drivers to Increase Your Agency’s Value and Your Net Worth
Wondering how value drivers can convert your future exit into a bigger payday? This White Paper explains a core group of Value Driver principles and some specific strategic goals you can adopt today to increase […]
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Which Way to the Exit Plan?
Agency owners thinking about selling or making an exit plan should first know and weigh all their options. No matter what conference you attend in the ad/PR industry, there is invariably buzz at the cocktail […]
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Life after business succession: What’s your next chapter?
If you own a marketing services business, whether it’s a PR firm, ad agency, digital shop or video production company, you’re no doubt up to your ears putting out client fires, chasing new business, trying […]
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Why agency owners DESERVE to make a 20% profit
Having analyzed the financials of more than a hundred agencies of all shapes and sizes, from traditional PR firms to cutting-edge digital shops, I must admit I am downright flummoxed about one common and disturbing […]
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