Articles
Value Drivers to Increase Your Agency’s Value and Your Net Worth
Wondering how to convert your future exit into a bigger payday? This White Paper explains a core group of Value Driver principles and some specific strategic goals you can adopt today to increase the price […]
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Which Way to the Exit?
Agency owners thinking about selling or succession should first know and weigh all their options. No matter what conference you attend in the ad/PR industry, there is invariably buzz at the cocktail hour about the […]
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Life after the agency business: What’s your next chapter?
If you own a marketing services business, whether it’s a PR firm, ad agency, digital shop or video production company, you’re no doubt up to your ears putting out client fires, chasing new business, trying […]
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Why agency owners DESERVE to make a 20% profit
Having analyzed the financials of more than a hundred agencies of all shapes and sizes, from traditional PR firms to cutting-edge digital shops, I must admit I am downright flummoxed about one common and disturbing […]
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